dispensary
What Makes a Dispensary Great?

6 Key Factors to Running a Successful Cannabis Dispensary When it comes to running a successful cannabis dispensary, there’s no one-size-fits-all approach. Every local market is unique in terms of customer demographics and regulations, so what makes one shop stand out from the rest can significantly vary from place to place. Whether you are just

market cannabis brand
5 Ways SMS Marketing Can Help Your Cannabis Dispensary

What are the Benefits of Dispensary SMS Marketing? Text message marketing is extremely powerful and has been rapidly growing in popularity in not only the cannabis industry but in other retail industries. Why? Well, that’s what we are here to answer today. What makes text message marketing so powerful? In short, text message marketing is

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The Ultimate Guide to Dispensary Text Marketing

Why use text message marketing for your dispensary? Cannabis companies, rest easy! Springbig is here to provide the ultimate guide to dispensary text message marketing and its benefits! Text message marketing, also known as SMS marketing, is extremely powerful and has been rapidly becoming the most popular form of marketing in cannabis retail. Not all

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Guide to Text Message Marketing Laws for Cannabis Dispensari...

Keeping Your Dispensary SMS Campaigns Complaint Text message marketing via MMS or SMS messages is a powerful marketing tool for all businesses regardless of the industry. With a 98% open rate and 90% of text messages being opened within three minutes of being sent, Text message marketing is the most effective way to communicate with

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Why Customers Opt-in to Dispensary Text Marketing

Top reasons why customers opt-in to dispensary text message marketing Text message marketing is one of the most effective ways for dispensaries to marketing to their customers. Not only does text message marketing boast a 98% open rate, but it also lends itself well to the cannabis industry as it allows dispensaries to stay compliant

customer segmentation
Segmentation: Optimize Your Dispensary Marketing Strategy

Even if you have quality products, exceptional customer service, a thorough loyalty program, and availability on the top ecommerce platforms, your cannabis dispensary may still be falling short of its true potential. So, what’s the solution? In short: customer segmentation, targeting, and positioning. That’s right, you might be doing everything right, but if you’re missing

loyalty program does more
How cannabis dispensary loyalty programs do more than increa...

Here at springbig, we love talking about dispensary loyalty program best practices and how they can help you greatly improve your customer retention rates and sales. But apart from increasing retention, your cannabis loyalty program can do much more for you such as generate leads, provide leverage against the competition, and provide valuable customer data.

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springbig becomes HIPAA certified.

BOCA RATON, Fla., Nov. 10, 2020 /PRNewswire/ — springbig, a leading provider in cannabis CRM and loyalty marketing technology, today announced it has become the first and only marketing platform in the industry to become HIPAA-certified. The company completed its Type 1 Health Information Portability and Accountability Act (HIPAA) Attestation under the AT-C 105 & 205

personalized marketing
The Benefits of Personalized Marketing and Automation in the...

In a competitive industry like the Cannabis industry, everybody is looking for any and all ways to stay ahead of the competition. In the digital age, doing this comes down to a lot more than simply providing better service than your competitors or providing better products, it’s going to come down to how you market

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How COVID-19 Changed Cannabis Consumer Behavior

As we are all aware, things have changed drastically over the last few months due to COVID-19. Even the simplest things such as eating inside a restaurant either aren’t possible anymore or are much harder to do. As people have changed how they live their lives, their cannabis preferences have changed. This holds true as