How to Make Your Dispensary Great

How to Make your Dispensary Great In 2021, owning and operating a marijuana dispensary seems to never have a shortage of daily challenges. With the cannabis industry experiencing record growth and with change happening just about every day, keeping your business on top of its game requires constant effort. In the years ahead, you can

How to Make Your Dispensary Stand Out

How to Make your Dispensary Stand Out The cannabis industry is growing and changing at an unprecedented rate. According to a report from Grandview Research, the legal cannabis market is “expected to expand at a compound annual growth rate (CAGR) of 26.7% from 2021 to 2028.” This is a growth of tens of billions of

How to Get More Dispensary Customers

How to get more dispensary customers The cannabis industry has experienced record growth in recent years, even as the Covid pandemic seemed to be devastating for other industries. However, even with such tremendous success and growth, competition is as stiff as ever. Dispensary owners must stay on top of their dispensary marketing strategy in order

The Next 4/20? Celebrating 710 at your Dispensary

4/20 is massive. And growing. According to data from Cova, the largest POS software for cannabis dispensaries in North America, 4/20/21 saw an 89% increase in sales from an ordinary Tuesday. But no one is surprised by 4/20 anymore. The next big thing may just be 710 (or 7/10) – as in July 10 –

Dispensary Marketing Ideas

Dispensary marketing ideas Marketing in the cannabis industry is unlike any other space. Between nearly all of its development occurring in the last decade and the many layers of regulations cannabis businesses are subject to, cannabis marketing requires constant innovation and careful consideration. While only one piece of cannabis marketing, dispensary marketing is an especially

google search seo
A Crash Course to Dispensary SEO

A Crash Course to Dispensary SEO In this Internet Age, any business must have a substantial online presence in order to stay relevant in their respective industry. In the cannabis industry, this is even truer. With cannabis marketing restricted by advertising regulations, a dynamic digital marketing strategy is a must for any cannabis business. In

A Guide to Cannabis Content Marketing

Cannabis content marketing is an important avenue for any cannabis business intent on diversifying their marketing strategy. In this blog, we discuss how to develop a cannabis content marketing strategy for your cannabis brand, including how to define your target audience and choosing the best avenue to fit your particular business needs. But first, a

Marketing
The Dos and Don’ts of Cannabis Marketing

The cannabis industry and cannabis culture have been growing non-stop since it began legally in 2012. In 2020, the industry reached new heights, with sales topping out at almost $21.3 billion. That 48% increase in sales from 2019 is impressive, especially considering the restraints imposed by the pandemic.  If you’re a cannabis business wanting to

text message
Complete Guide to Text Message Marketing for Dispensaries

Text message marketing, also known as SMS marketing, is extremely powerful and has been rapidly growing in popularity in not only the cannabis industry but in other retail industries. Why? Well, that’s what we are here to answer today. What makes it so powerful? In short, text message marketing is so powerful because it can

Cannabis Loyalty Programs: Reward Your Regulars

Why Customer Loyalty Programs Work As cannabis prohibition continues to come to an end, new markets for cannabis businesses open every day. Medical marijuana dispensaries are going recreational, multi-state operators continue to expand, new brands are launching, and more potential customers are emerging. In this crowded space, dispensaries need a strong marketing strategy for both

increase retention, boost revenue, build customer loyalty, & create smarter marketing campaigns.

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