Maximizing your Dispensary Technology Stack Now, possibly more than ever, the success of cannabis dispensaries is reflected in their investment and use of technology. The best cannabis businesses use a dynamic combination of versatile technologies to enhance their dispensary operations at every level. From marketing efforts to build brand recognition and increase customer retention to
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A Crash Course to Dispensary SEO In this Internet Age, any business must have a substantial online presence in order to stay relevant in their respective industry. In the cannabis industry, this is even truer. With cannabis marketing restricted by advertising regulations, a dynamic digital marketing strategy is a must for any cannabis business. In
Communicating with customers is harder than ever with many choosing to place orders on eCommerce sites as opposed to in-store. That being said, finding ways to communicate is key to driving them to either channel, which is why text message marketing is so powerful in today’s increasingly digital world. This lack of communication also makes
“As a leading technology and online listings platform in the cannabis industry, we are committed not only to helping consumers discover and find the best deals available, but also to supporting retailers in reaching and retaining these customers,” said Justin Dean, chief technology officer of Weedmaps. “Our WM Store integration with springbig is an exciting
The cannabis industry has been developing at a rapid rate. Not even the COVID-19 pandemic could stop its growth. In fact, in 2020 the cannabis industry’s sales reached nearly $21.3 billion, which is an increase of 48% over 2019 sales of $14.4 billion according to BDSA. Along with its sales growth, so are calls for
Why Customer Loyalty Programs Work As cannabis prohibition continues to come to an end, new markets for cannabis businesses open every day. Medical marijuana dispensaries are going recreational, multi-state operators continue to expand, new brands are launching, and more potential customers are emerging. In this crowded space, dispensaries need a strong marketing strategy for both
We try to bring our clients the very best customer retention, loyalty, marketing, and compliance solutions in the cannabis industry. But, the solutions we don’t have, we try our hardest to provide through integrations and partnerships. Enter Dispense, our newest partner and integration. Like we said we’ve got a whole tool-shed full of solutions built
With a new year comes new developments in the cannabis industry, which undoubtedly means new problems to solve and old ones we still have to deal with. But what are the main challenges we should be looking out for in 2021? In 2020, we saw the cannabis industry change rapidly with the onset of COVID-19.
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