Perfecting the Cannabis Customer Journey at Your Dispensary
Customer Experience: The Key to Your Sales Think about the last time you went to a grocery market. Can you remember any details of the in-store experience? Was the store dim or well-lit? Were the displays attractive and well-organized, or were they crammed with misplaced products? Did you have to spend time searching for what
7 Loyalty Program Ideas For Your Dispensary
Loyalty Programs: A Strategy for Success and Customer Retention With the cannabis industry growing more competitive all the time, it’s more important than ever for you to stand out from the crowd. Innovative branding and inventory are only two elements of a successful cannabis business. Does your dispensary have a loyalty program? If so, when
Cannabis Loyalty Programs: Reward Your Regulars
In the crowded cannabis retail space, dispensaries need effective marketing solutions to increase customer retention and build brand loyalty. The most effective way for any new business, including a marijuana dispensary, to do this is by implementing a loyalty program. Customers enroll in loyalty programs by exchanging phone numbers for access to exclusive deals and
Creating a Cost-Effective Loyalty Program in Canada
How Canadian Cannabis Retailers can Drive Customer Loyalty and Retention Before we dive in, let’s take a brief look at the current climate of the Canadian cannabis market. In the Canadian cannabis industry, as you probably already know, we are limited in the ways we advertise cannabis and design dispensary loyalty programs. It’s a difficult
How to Re-Engage Lost Dispensary Shoppers
How to Re-Engage Lost Dispensary Shoppers It feels like far too often, potential customers shopping at your dispensary ” whether in-person or online ” come close to making a purchase but seem to decide against it at the last moment. The customer’s reasons for not following through with the purchase are difficult to pin down.
How to Run a Cannabis Loyalty Program In Canada
Customer retention is extremely important, especially considering that as cannabis becomes more widely accepted and more dispensaries open their doors, there will be many more customers with a lot more choices. Making sure existing customers become loyal customers at your dispensary is a must. In fact, a 5% increase in customer retention rates can increase
Why the biggest California cannabis brands advertise with sp...
Why do the biggest brands in CA like Kiva, Wyld, Cann, CannaCraft, and Indus all use springbig? The short answer: springbig has the first digital ad network dedicated to brands called Brands by springbig. But that’s not it. Springbig also has the marketing tools brands need to push their brand and stay compliant while doing
How cannabis dispensary loyalty programs do more than increa...
Here at springbig, we love talking about dispensary loyalty program best practices and how they can help you greatly improve your customer retention rates and sales. But apart from increasing retention, your cannabis loyalty program can do much more for you such as generate leads, provide leverage against the competition, and provide valuable customer data.
Cannabis Loyalty Programs Aren’t Just for Dispensaries...
Who said that loyalty programs were only for dispensaries? Loyalty programs have been growing in popularity in the cannabis industry and have proven their ability to drive sales and increase the percentage of customers that are considered repeat customers. But how do they do this? What is it about loyalty rewards programs that makes them
Why Dispensary Loyalty Programs are More Important than Ever
Trying to find something that will give your dispensary marketing strategy the advantage it needs to help you stand out amongst your competition and boost your ROI? Maybe instead of looking for more channels to bring customers into your store you should be looking for more ways to keep customers coming back. Just a simple
