Who is a Cannabis Dispensary’s Target Market?
As a cannabis dispensary owner, manager, or marketer; understanding and connecting with your target demographic is key to success. Knowing which consumers you should focus on to achieve the best results for your business can be overwhelming if you don’t know where or how to start. This blog post will give you an overview of
What Makes a Dispensary Great?
6 Key Factors to Running a Successful Cannabis Dispensary When it comes to running a successful cannabis dispensary, there’s no one-size-fits-all approach. Every local market is unique in terms of customer demographics and regulations, so what makes one shop stand out from the rest can significantly vary from place to place. Whether you are just
Optimizing Your CBD Marketing Strategy
The Latest CBD Industry Trends Many times, it seems like THC product marketing campaigns write themselves. Upbeat weekend and holiday promotions put customers in the mood to celebrate with their favorite strain. But don’t discount the increasing power of CBD. According to Statista, 35 percent of Americans will be consuming this cannabinoid by 2024. And
How to Increase Cannabis Sales on the Holidays
‘Tis the Season to Tout Your Cannabis Rewards Program The holiday season is fast approaching, and it’s a great time to nurture customer loyalty with your cannabis rewards program. Celebrate the festive season with various exciting incentives, including discounts, two-for-ones, and mystery gifts. Tailor your rewards to your repeat customers, and entice them with new
Ecommerce & SEO Management Solutions by Dispense
Better SEO equals more revenue We try to bring our clients the very best customer retention, loyalty, marketing, and compliance solutions in the cannabis industry. But, the solutions we don’t have, we try our hardest to provide through integrations and partnerships. Enter Dispense, our newest partner and integration. Like we said we’ve got a whole
Email Marketing For Cannabis and CBD Brands
Email Marketing Solutions Specific to the Cannabis Industry As the cannabis industry continues to mature, so does its customer base. An increasing number of older adults are using cannabis for medicinal and recreational purposes, making email marketing an important tool for dispensaries trying to reach this demographic. There are a few key things to keep
Drive Dispensary Sales with MMS Texting
Leveraging MMS in Cannabis Marketing Campaigns The cannabis industry is expanding rapidly as more and more states legalize the use of marijuana. This has led to an exponential increase in the number of cannabis dispensaries, brands, and distributors. Which can make it difficult for customers to choose where to buy their cannabis products, especially in
5 Ways SMS Marketing Can Help Your Cannabis Dispensary
What are the Benefits of Dispensary SMS Marketing? Text message marketing is extremely powerful and has been rapidly growing in popularity in not only the cannabis industry but in other retail industries. Why? Well, that’s what we are here to answer today. What makes text message marketing so powerful? In short, text message marketing is
Cannabis Customer Retention With Subscription Services
Springbig and Kind+ Let’s take a deep dive into using loyalty programs developed by springbig combined with subscription services from Kind+. These two industry leading services create a unique synergy for creating long lasting customer retention, helping to improve cannabis basket sizes and ensure repeat visits and purchases. Cannabis retailers who are looking for ways
How to Scare Up Some Halloween Sales for Your Dispensary
Finally, the spooky season is upon us! October is here, and we are collectively counting down the days until we can hit the streets in our ridiculous cannabis costumes for Halloween house parties. The pumpkins are carved, the creepy cobwebs are up, and something weeded this way comes! While the kids are out collecting treats,