How Instant Points Benefit You and Your Members
What are the benefits of instant rewards? Instant rewards is a system where users earn points immediately after completing certain actions or transactions. These points are redeemable for immediate benefits, such as discounts, freebies, or other incentives, providing instant gratification for the user. With an instant point system, dispensaries can motivate customers to pick their
How the Cannabis Industry Shows Pride
How the Cannabis Industry Shows Pride In many countries, June is Pride Month. The holiday, which celebrates the LGBTQ+ community, commemorates the birth of the pride movement in 1969. The cannabis industry has always strongly supported pride; according to USA Today, Within the cannabis industry, 14 percent of employees identify themselves as members of the
Easy Marketing Automation: After Join Autoconnect
Easy Marketing Automation – After Join Autoconnect Welcome back to our series on marketing automations! In our previous automations blog, we explored the power of autoconnects and their ability to streamline marketing efforts and boost customer engagement. Today, we’re diving deeper into the world of autoconnects and shining the spotlight on a specific feature: After
Cannabis News: Nevada
Spotlight on the Silver State In 2017, Nevada was one of only a few U.S. states to legalize marijuana recreationally. Since that time, its cannabis customers have spent over $4 billion on marijuana products. From 2018 to 2022, sales of cannabis products grew by 30 percent. And while sales were down in 2022, dispensary owners
Subscriptions: How They Help Generate Revenue
Paid Loyalty Program: increase revenue with subscriptions In today’s competitive business landscape, finding innovative ways to boost revenue while fostering customer loyalty is a top priority for merchants. One effective strategy gaining popularity is the implementation of paid loyalty programs that leverage the power of subscriptions. By offering ongoing benefits in exchange for membership fees,
Easy Marketing Automations – Birthday Autoconnects
Welcome to the world of marketing automations, where marijuana dispensaries can streamline their marketing efforts and save valuable time and money. In today’s digital age, marketing automations have become an increasingly popular tool for companies looking to maximize their marketing impact. Autoconnects, a key component of marketing automations, have quickly become one of the most
Cannabis Marketing Meets AI
Artificial intelligence in the cannabis industry The cannabis industry has come a long way since legalization, and the competition among companies in the industry is ever growing and fierce. As such, cannabis companies are looking for innovative ways to stand out and gain a competitive edge in the industry. Recently, a popular strategy that has
Email Deliverability Tips and Tricks for Dispensaries
Improve your email deliverability with these 7 tips Email marketing is a valuable tool for any business looking to connect with their audience, and cannabis dispensaries are no exception. However, with the rise of email filters and spam traps, ensuring your emails make it to your customers’ inboxes can be a challenge. That’s why it’s
How to Use Dispensary Marketing Technology Successfully
How to Use Dispensary Marketing Technology Successfully Should Your Business Use Cannabis Software? As the cannabis industry has grown, so has a raft of software targeted towards cannabis businesses. If you operate a smaller dispensary, or if you’re new to the industry, you might be asking yourself whether you should invest some precious cash into
Building Brand Equity for Your Cannabis Business
What is Brand Equity? As a business owner in the cannabis industry, you’ve probably heard these words bandied about many times before. But what exactly is brand equity? Forbes Magazine defines it as the attribute that makes customers want to pay more for a certain brand – in short: perceived value. The article goes on