The target market for your dispensary’s marketing strategy may not be who you think they are. That’s right, cannabis target customers may not just be the everyday stoner. In building a brand in the cannabis industry you might not be focusing your efforts on the right individuals, or you might be focusing too much on
Business is Blooming In an ever-changing industry such as the cannabis industry, if you want to maximize customer spend then you’re going to have to keep up with the trends within the industry. Knowing what customers want before they walk in the door is the key to having a successful cannabis product marketing strategy and