Who is a Cannabis Dispensary’s Target Market...
As a cannabis dispensary owner, manager, or marketer; understanding and connecting with your target demographic is key to success. Knowing which consumers you should focus on to achieve the best results for your business can
Why the biggest California cannabis brands adverti...
Why do the biggest brands in CA like Kiva, Wyld, Cann, CannaCraft, and Indus all use springbig? The short answer: springbig has the first digital ad network dedicated to brands called Brands by springbig. But
Segmentation: Optimize Your Dispensary Marketing S...
Even if you have quality products, exceptional customer service, a thorough loyalty program, and availability on the top ecommerce platforms, your cannabis dispensary may still be falling short of its true potential. So, what’s the
Targeted Marketing Campaigns Using Text Messages
Dispensary Marketing Segmentation What if we told you that there’s a way to make text message marketing even more effective? That’s right. Text message marketing already boasts a whopping 98% open rate, but with targeted
Flower, The King of Cannabis Retail
Business is Blooming In an ever-changing industry such as the cannabis industry, if you want to maximize customer spend then you’re going to have to keep up with the trends within the industry. Knowing what