17 Nov
Email Marketing For Cannabis and CBD Brands
Email Marketing Solutions Specific to the Cannabis Industry As the cannabis industry continues to mature, so does its customer base. An increasing number of older adults are using cannabis for medicinal and recreational purposes, making email marketing an important tool for dispensaries trying to reach this demographic. There are a few key things to keep
07 Nov
Drive Dispensary Sales with MMS Texting
Leveraging MMS in Cannabis Marketing Campaigns The cannabis industry is expanding rapidly as more and more states legalize the use of marijuana. This has led to an exponential increase in the number of cannabis dispensaries, brands, and distributors. Which can make it difficult for customers to choose where to buy their cannabis products, especially in
01 Nov
5 Ways SMS Marketing Can Help Your Cannabis Dispensary
What are the Benefits of Dispensary SMS Marketing? Text message marketing is extremely powerful and has been rapidly growing in popularity in not only the cannabis industry but in other retail industries. Why? Well, that’s what we are here to answer today. What makes text message marketing so powerful? In short, text message marketing is
24 Oct
Cannabis Customer Retention With Subscription Services
Springbig and Kind+ Let’s take a deep dive into using loyalty programs developed by springbig combined with subscription services from Kind+. These two industry leading services create a unique synergy for creating long lasting customer retention, helping to improve cannabis basket sizes and ensure repeat visits and purchases. Cannabis retailers who are looking for ways
17 Oct
How to Scare Up Some Halloween Sales for Your Dispensary
Finally, the spooky season is upon us! October is here, and we are collectively counting down the days until we can hit the streets in our ridiculous cannabis costumes for Halloween house parties. The pumpkins are carved, the creepy cobwebs are up, and something weeded this way comes! While the kids are out collecting treats,
05 Oct
What is the Best Type of Dispensary Loyalty Program?
Loyalty Marketing Makes a Dispensary Stand Out As the cannabis industry continues to mature and become increasingly saturated, customers have a variety of dispensaries to choose from and it’s becoming difficult for a dispensary to stand out among the crowd with a unique customer engagement experience. People come in and shop once, then move on
07 Sep
Who is a Cannabis Dispensary’s Target Market?
Who What Demographic Should Your Dispensary Target? The target market for your cannabis dispensary may not be who you think they are. Over the past few years, there has been a plethora of new cannabis customer personas that are emerging well beyond the everyday ‘stoner’. Legal cannabis has opened the door to explorers and entry-level
24 Aug
The Ultimate Guide to Dispensary Text Marketing
Why use text message marketing for your dispensary? Cannabis companies, rest easy! Springbig is here to provide the ultimate guide to dispensary text message marketing and its benefits! Text message marketing, also known as SMS marketing, is extremely powerful and has been rapidly becoming the most popular form of marketing in cannabis retail. Not all
11 Aug
5 Effective Dispensary Text Message Marketing Campaigns
Research has shown that there are two motivating factors that drive repeat business in the United States: access to a dispensary loyalty program and a relationship with customers. Keep customers coming through your door with a killer dispensary rewards and loyalty program in place. Using marketing tools, you can create, schedule, automate, and send specific campaigns to
23 Jul
Cannabis Loyalty Programs: Reward Your Regulars
In the crowded cannabis retail space, dispensaries need effective marketing solutions to increase customer retention and build brand loyalty. The most effective way for any new business, including a marijuana dispensary, to do this is by implementing a loyalty program. Customers enroll in loyalty programs by exchanging phone numbers for access to exclusive deals and
