The cannabis industry has been developing at a rapid rate. Not even the COVID-19 pandemic could stop its growth. In fact, in 2020 the cannabis industry’s sales reached nearly $21.3 billion, which is an increase
Dispensary Marketing Segmentation What if we told you that there’s a way to make text message marketing even more effective? That’s right. Text message marketing already boasts a whopping 98% open rate, but with targeted
We are in a truly digital age, which is why having a robust digital-marketing plan should be top priority for all marketers. Of the various digital-marketing strategies, social media marketing has proven itself to be