Blogs BY SPRINGBIG
Dive into one of our curated blogs to learn more about regulated industries

Dispensary Customer Persona Segmentation
Increase Campaign Conversion with Targeted Ads Think of segmentation as the difference between a door-to-door salesman and a private consultation. One tries to sell random products to anyone brave or bored enough to

Marketing Your Dispensary Like a Pro
‘Tis the Season Football season is almost upon us, and with that usually comes a number of consequent events that signal kickoff is just around the corner. Days are getting shorter, sweaters are

4 Marketing Strategies for Your Dispensary This Labor Day
Labor Day weekend is here and while it may not seem like it would be such a big deal for cannabis consumers, the statistics say otherwise. Labor Day weekend is the third biggest
Binge-Marketing: 4 Steps for Using TV Interests in Cannabis Text Marketing
We are a generation that witnessed the end of the Blockbuster rental era, and the rise of the streaming service. Now we consume entertainment like it’s going out of style. Whether it is

5 Best Ways to Promote Your Dispensary Loyalty Program
stand out from the competition A dispensary loyalty program is a must-have in today’s cannabis retail market in order to retain a strong customer base. Gone are the days when people would shop

Welcome to the New Age: Cannabis Texting
Text Message Marketing is Nothing New for Most Industries We’re coming up on a fifth of the way done with the 21st century, and by the looks of it, we’re in for quite

Making It Personal: Marketing What Matters To Your Dispensary Customers
People love being appreciated for what makes us different. Even when we are connecting with others, we like being seen for what sets us apart. And when it comes to gifts, the more

How to Keep a Cannabis Customer For Life
turning transactions into long-term relationships Sure, not everyone experiences love at first sight. But your mission as a business owner is to try charming every customer into a long-term relationship with your store.