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The Dos and Don’ts of Cannabis Marketing
The cannabis industry and cannabis culture have been growing non-stop since it began legally in 2012. In 2020, the industry reached new heights, with sales topping out at almost $21.3 billion. That 48%
Compliant Payment Processing For Cannabis Dispensaries
The cannabis industry has been developing at a rapid rate. Not even the COVID-19 pandemic could stop its growth. In fact, in 2020 the cannabis industry’s sales reached nearly $21.3 billion, which is
How to Maximize Cannabis Sales in Summer 2021
Over the years, the cannabis industry has been on a constant trajectory of growth. Even during the COVID-19 pandemic, the industry persevered and continued to grow. That being said, the cannabis industry didn’t
MG Magazine: SMS Marketing, Picking the Right Approach
“SMS marketing is vital for customer outreach in cannabis retail, and not just because other digital channels are off-limits,” Harris said. “SMS marketing isn’t simply the last alternative; it’s actually more effective than
Cannabis Marketing on LinkedIn
Think you’re doing everything you can for your cannabis marketing strategy? You might not be. Even if you’re tapping all of the popular social media platforms like Instagram, Twitter, and Facebook, as well
What Makes People Fall in Love With A Cannabis Brand?
Cannabis Brand Loyalty Recently I heard someone say that in Cannabis we do not yet have brand loyalty. We have strain affinity, product preference, even go-to cannabis retailers, but what about zealous loyalty
What makes a CRM right for the Cannabis Industry?
There are numerous sales and marketing tools In the cannabis industry that brands and retailers alike need to take advantage of. One of the most important ones being a dispensary CRM system with
How to Run a Cannabis Loyalty Program In Canada
Customer retention is extremely important, especially considering that as cannabis becomes more widely accepted and more dispensaries open their doors, there will be many more customers with a lot more choices. Making sure