Top 4 Tips for Creating a Cannabis Dispensary Loyalty Program
Four types of loyalty programs that work best in cannabis Loyalty programs are one of the best ways to keep customers coming back to your business. An effective dispensary loyalty program rewards customers for bringing their business to you and creates value for both your brand and your loyal customers. In this article we’ll go […]
How to Promote and Market Your Cannabis Dispensary
Tips for Making a Dispensary Marketing Plan Entering the cannabis industry can be an intimidating and scary venture. With uncertainty at every corner and with the laws and regulations governing the industry changing constantly, opening up a dispensary requires a person with courage, optimism, and patience. Even the process of applying for a license can […]
Maximizing your Dispensary Technology Stack
Maximizing your Dispensary Technology Stack Now, possibly more than ever, the success of cannabis dispensaries is reflected in their investment and use of technology. The best cannabis businesses use a dynamic combination of versatile technologies to enhance their dispensary operations at every level. From marketing efforts to build brand recognition and increase customer retention to […]
How to Re-Engage Lost Dispensary Shoppers
How to Re-Engage Lost Dispensary Shoppers It feels like far too often, potential customers shopping at your dispensary ” whether in-person or online ” come close to making a purchase but seem to decide against it at the last moment. The customer’s reasons for not following through with the purchase are difficult to pin down. […]
How to Make Your Dispensary Stand Out
How to Make your Dispensary Stand Out The cannabis industry is growing and changing at an unprecedented rate. According to a report from Grandview Research, the legal cannabis market is “expected to expand at a compound annual growth rate (CAGR) of 26.7% from 2021 to 2028.” This is a growth of tens of billions of […]
How to Get More Dispensary Customers
How to get more dispensary customers The cannabis industry has experienced record growth in recent years, even as the Covid pandemic seemed to be devastating for other industries. However, even with such tremendous success and growth, competition is as stiff as ever. Dispensary owners must stay on top of their dispensary marketing strategy in order […]
The Next 4/20? Celebrating 710 at your Dispensary
4/20 is massive. And growing. According to data from Cova, the largest POS software for cannabis dispensaries in North America, 4/20/21 saw an 89% increase in sales from an ordinary Tuesday. But no one is surprised by 4/20 anymore. The next big thing may just be 710 (or 7/10), as in July 10th, also known […]
Marketing your Medical Marijuana Dispensary
As all dispensary owners know, developing and implementing a successful dispensary marketing strategy is hard work. Cannabis marketing is an especially challenging space. Between the maze of regulations and the constantly changing environment of the cannabis industry, optimizing a marketing strategy can feel overwhelming. Here at springbig, we pride ourselves on helping any cannabis dispensary […]
Dispensary Marketing Ideas
Crafting a Dispensary Marketing Strategy that Works Marketing in the cannabis industry is unlike any other space. Between nearly all of its development occurring in the last decade and the many layers of regulations cannabis businesses are subject to, cannabis marketing requires constant innovation and careful consideration. While only one piece of cannabis marketing, dispensary […]
A Guide to Cannabis Content Marketing
Cannabis content marketing is an important avenue for any cannabis business intent on diversifying their marketing strategy. In this blog, we discuss how to develop a cannabis content marketing strategy for your cannabis brand, including how to define your target audience and choose the best avenue to fit your particular business needs. But first, a […]
