“SMS marketing is vital for customer outreach in cannabis retail, and not just because other digital channels are off-limits,” Harris said. “SMS marketing isn’t simply the last alternative; it’s actually more effective than some of its more popular cousins. Text messages are opened within three minutes, while push notifications are often ignored or even muted permanently.”
– Full Interview with Danny Read of MG Magazine April 30, 2021
CEO and Co-founder of springbig
Jeffrey Harris