sales

A Florida-based company whose software helps marijuana retailers implement customer relationship and loyalty strategies has raised $3.2 million.

Boca Raton-based Springbig has now raised a total of $6.3 million, according to a company news release.

The company’s latest funding round was led by Green Acre Capital and Halley Venture Partners, according to Springbig, and members of The ArcView Group and other strategic investors also participated.

Springbig will use the capital to double its workforce with new hires in technology development, product management, sales, support, finance and analytics.

The company also plans to set up new offices in western states, beginning with growing sales teams in California, Washington state and Nevada, a spokeswoman told Marijuana Business Daily.Springbig, which claims more than 300 retail clients, will also make improvements to its software platform and expand its distribution channels, according to the release.

The software program provides SMS, loyalty marketing and other CRM to encourage repeat business for retail locations.Last month, the company announced a partnership with Green Bits that will make it easier for the cannabis compliance software firm’s customers to integrate Springbig’s software.

Read more here at MJ Biz Daily

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Company
Contact Information

Email: info@springbig.com

Phone: (800) 772-9172

Offices

Florida
621 NW 53rd St, Suite 260, Boca Raton, FL 33487

Washington
1941 1st Ave S, Suite 3I, Seattle, WA 98134

Canada
1670 Bayview Ave, Unit 502,
Toronto, Ontario, Canada M4G3C2

Israel
26 Natan Yonatan Street, Suite 94,
Netanya Israel 4266012

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