How Cannabis Retailers Have Successfully Adapted to the COVID-19 Landscape
As the pandemic continues to challenge established retail practices and consumer behaviors across the country, dispensaries have adapted exceptionally well to this new normal by strategically leveraging dispensary technology. While several mainstream industries are struggling to find safe ways to reopen and engage with their customers, cannabis retailers have found clever solutions to keep their […]
How dispensary text message marketing can boost your sales
At the risk of stating the obvious- the main purpose of marketing your dispensary is to have an increase in customer awareness and therefore a boost in sales. Other things, like connecting to the community, are an important part of cannabis marketing, but all of it matters most when it is contributing to the growth […]
Dispensary Marketing: A Closer Look at the Best Times to Text Customers
When it comes to determining the most effective and legal way to communicate with cannabis customers, a dispensary text message marketing program has been proven to be the way to go. SMS Marketing may seem like an old school marketing strategy that doesn’t spring to mind when brainstorming dispensary marketing ideas. But Dispensary text message […]
How to Use Instant Dispensary Loyalty Points for the Holiday Season
‘Tis the season to be jolly, and what could be jollier than a present from your favorite cannabis dispensary? Winter is the season of giving, and this holiday, springbig has made it so much easier to give your dispensary loyalty program members an extra gift with our instant points feature. Customers especially Millenials and Gen […]
3 ways To Retain Dispensary Customers After The Holiday Rush
Cannabis businesses saw record sales this past ‘Green Wednesday’ and ‘Black Friday’. But now that those days have passed dispensary owners should be asking themselves how they are going to turn those holiday shoppers into repeat customers. We’ll provide 3 proven methods of boosting customer retention to get those holiday shoppers coming back for more […]
Cannabis Retail Guide for the Holiday Season
Brace yourselves, winter is coming. No, the White Walkers were last year, but what’s actually coming could be a close second to the brutal cold fronts, and just as inevitable: holiday shoppers *shiver*. Though only slightly less dangerous, the chaos holiday shopping brings is on par with how the Walkers roll into town, both in-store […]
Timing Your Dispensary SMS Marketing Campaigns
They say that knowing is half the battle, right? That understanding how to take action is just as important as taking action. The same is true in the cannabis industry when it comes to dispensary text message marketing- knowing how to fine-tune each campaign to make it as effective and impactful as possible is crucial […]
Dispensary Customer Persona Segmentation
Increase Campaign Conversion with Targeted Ads Think of segmentation as the difference between a door-to-door salesman and a private consultation. One tries to sell random products to anyone brave or bored enough to answer the door. The other is an appointment with an expert who is going to tell you everything they know about the […]
Welcome to the New Age: Cannabis Texting
Text Message Marketing is Nothing New for Most Industries We’re coming up on a fifth of the way done with the 21st century, and by the looks of it, we’re in for quite a ride: Self-driving cars are becoming a thing (soon, I hope), fanny packs are back in style, and The Office AND Friends […]
This 4th of July Celebrate Freedom with Cannabis Text Marketing
life, liberty, and the pursuit of cannabis Freedom is the dream that America was built for. From signing the Declaration of Independence in 1776, to signing new legislation today for cannabis legalization across a growing number of states, the pursuit of liberty has always been at the core of who we are. So this Fourth […]
