7 Data Points Every Dispensary Needs in a Cannabis CRM
defining ‘data points’ For some people, a “data point” might sound like some abstract variable in a complex algorithm that only mac-geniuses and millennials understand. But the truth is, a “data point” is simply a discrete unit of information. In a more general sense, any single fact is considered a data point. The place you […]
How You Can Leverage springbig to Help With Your E-commerce and Cannabis Delivery
successful e-commerce and delivery with springbig Part of the beauty of the 21st century is that technology places any purchase we want to make at the tips of our touch screens. The internet gifted us with a seemingly endless ocean of e-commerce sites, with delivery options that conveniently bring our goodies to our doorstep. When […]
Why Loyalty Programs are Important for Your Dispensary this Summer
turning up the heat on your cannabis CRM Summer is the best time for fun and relaxation, and what better way to enhance the experience than your favorite cannabis products? So whether you’re going out and getting active, laying out and getting sun, or just staying cool by staying in, your cannabis rewards should be […]
Really? CRM For The Cannabis Industry?
April 25, 2019 | Gene Marks Oftentimes I meet with sales and marketing executives who work for manufacturing, distribution, field service, pharmaceutical, or retail companies and they ask for CRM systems that are suited to their industry. These are specific verticals. So why not cannabis? The cannabis industry – as we all know – has […]
Why customers leave your dispensary loyalty program
Loyalty programs are the most popular way for retailers to reduce customer churn rates. By enrolling customers into a loyalty rewards program businesses attempt to build better relationships with customers, keeping them happy and coming back for more. Loyal customers spend 60% more per visit and their purchases will make up for the high churn […]
Why The Best Loyalty Programs Use a Spend-Based Model
A loyalty rewards program is one of the best ways to encourage repeat customers to spend more at retail businesses. This is because a loyal customer spends 67% more than a new one. And acquiring new customers costs a business 5-25 times more than keeping existing ones. The numbers clearly indicate that every retail cannabis […]
8 Foolproof Ways to Promote Your Dispensary Loyalty Program
Ok, so you have a dispensary loyalty program in place and you’re pretty excited about it. You know you’re offering your loyal customers some great deals and are ready to build your budding relationships. Now what? How do you increase your signup rate and make sure that your program gets used? Here are 8 ways […]
Why a Dispensary Loyalty Program is Crucial for Any Marijuana Retailer
As a marijuana dispensary owner, there’s nothing better than seeing the same faces in your shop again and again. After all, repeat loyal customers are what every business strives for, and for good reason. The best way to ensure you convert your everyday customers into repeat loyal customers is by providing a marijuana dispensary loyalty […]
What’s Your Dispensary Loyalty Program Costing You?
The ability to keep track of what your loyalty program is actually costing you is the best way to secure your business’ monetary success while making your customers happy. Every business success story begins with the golden buzzword: loyalty. In today’s burgeoning cannabis industry, loyalty is truly a key marketing ingredient to establish a thriving […]
CB Insights 2018 Marijuana Trailblazers
springbig has been selected as one of the 2018 Marijuana Trailblazers by CB Insights along with some of the more elite companies in the space. CB Insights is a technology market intelligence platform which lets you predict, discuss, and communicate emerging technology trends using data in ways that are beyond human cognition. They are a […]