Learn About Our Integration with WM Store, Weedmaps’ Newest SaaS...
“As a leading technology and online listings platform in the cannabis industry, we are committed not only to helping consumers discover and find the best deals available, but also to supporting retailers in reaching and retaining these customers,” said Justin Dean, chief technology officer of Weedmaps. “Our WM Store integration with springbig is an exciting
The Dos and Don’ts of Cannabis Marketing
The cannabis industry and cannabis culture have been growing non-stop since it began legally in 2012. In 2020, the industry reached new heights, with sales topping out at almost $21.3 billion. That 48% increase in sales from 2019 is impressive, especially considering the restraints imposed by the pandemic. If you’re a cannabis business wanting to
Compliant Payment Processing For Cannabis Dispensaries
The cannabis industry has been developing at a rapid rate. Not even the COVID-19 pandemic could stop its growth. In fact, in 2020 the cannabis industry’s sales reached nearly $21.3 billion, which is an increase of 48% over 2019 sales of $14.4 billion according to BDSA. Along with its sales growth, so are calls for
How to Maximize Cannabis Sales in Summer 2021
Over the years, the cannabis industry has been on a constant trajectory of growth. Even during the COVID-19 pandemic, the industry persevered and continued to grow. That being said, the cannabis industry didn’t escape the pandemic unchanged. Over the course of the pandemic (that we are arguably nearing the end of), the cannabis industry experienced
MG Magazine: SMS Marketing, Picking the Right Approach
“SMS marketing is vital for customer outreach in cannabis retail, and not just because other digital channels are off-limits,” Harris said. “SMS marketing isn’t simply the last alternative; it’s actually more effective than some of its more popular cousins. Text messages are opened within three minutes, while push notifications are often ignored or even muted
Complete Guide to Text Message Marketing for Dispensaries
Text message marketing, also known as SMS marketing, is extremely powerful and has been rapidly growing in popularity in not only the cannabis industry but in other retail industries. Why? Well, that’s what we are here to answer today. What makes it so powerful? In short, text message marketing is so powerful because it can
Cannabis Marketing on LinkedIn
Think you’re doing everything you can for your cannabis marketing strategy? You might not be. Even if you’re tapping all of the popular social media platforms like Instagram, Twitter, and Facebook, as well as getting in on other digital advertising methods, you may still be missing one thing: LinkedIn. Yes, cannabis marketing on LinkedIn is
What Makes People Fall in Love With A Cannabis Brand?
Cannabis Brand Loyalty Recently I heard someone say that in Cannabis we do not yet have brand loyalty. We have strain affinity, product preference, even go-to cannabis retailers, but what about zealous loyalty to one brand? Think about it, we all know the “popular” brands in Cannabis, but is anyone truly making their way to
How to maximize 4/20 sales in 2021
The Most Important Day in Cannabis Retail 4/20 is arguably the most famous random day turned holiday in the United States in recent memory. Many people can’t even hear the number 4/20 without thinking of cannabis. It’s hard to find any other comparable popular holidays. Because of this, 4/20 has turned into one of the
What makes a CRM right for the Cannabis Industry?
There are numerous sales and marketing tools In the cannabis industry that brands and retailers alike need to take advantage of. One of the most important ones being a dispensary CRM system with features built specifically for modern cannabis retailers as opposed to typical mainstream systems. CRM for Cannabis Dispensaries Before we dive into why
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