2023 Cannabis Marketing Tips for 4/20
The biggest day of the year in the cannabis industry With 420 around the corner, cannabis dispensaries are gearing up for one of the busiest and most profitable days of the year. April 20th, commonly referred to as 420, is the day when cannabis enthusiasts worldwide come together to celebrate their love for the plant.
Perfecting the Cannabis Customer Journey at Your Dispensary
Customer Experience: The Key to Your Sales Think about the last time you went to a grocery market. Can you remember any details of the in-store experience? Was the store dim or well-lit? Were the displays attractive and well-organized, or were they crammed with misplaced products? Did you have to spend time searching for what
Dispensary Marketing Technology Expectations vs Reality
The cannabis industry is constantly evolving, and with that evolution comes the need for cannabis dispensaries to keep up with the latest developments. One way for cannabis retailers to do so is by leveraging dispensary marketing technology. In this article, we’ll explore the expectations vs. reality of dispensary advertising technology and how to maximize your
Yes, You Can Now Advertise Cannabis on Twitter
Twitter’s Policy Update on Cannabis Businesses Because of strict FTC rules, it’s been slim pickings for cannabis advertisers who want to reach new markets. Last year, Senator Ben Luján introduced the Secure and Fair Enforcement Advertising Act to allow TV and radio stations to accept cannabis ads. The cannabis industry was hopeful. However, as of
Marijuana In New York State: A Breakdown
Marijuana is a controversial topic; the laws and regulations surrounding its use, possession, and distribution vary greatly from state to state. In New York State, the laws and policies surrounding marijuana have evolved over time and continue to be a topic of debate. This breakdown will examine the history of marijuana legislation in New York
New Two-Way POS Integration Partner – Alleaves
Alleaves – the all-in-one cannabis intelligence solution The cannabis industry is one of the fastest-growing industries in the world, and with the increasing legalization of marijuana, it has become more important than ever for businesses in the industry to have effective and reliable management tools. Some of the most important tools for running an effective
Cannabis Payment Processing Guide for 2023
Cannabis Payment Processing Solutions For Your Dispensary As a dispensary owner, you want to provide the best shopping experience to your cannabis customers. You work hard to educate your budtenders about various strains. You search out the best-quality products and make your cannabis space an inviting place where cannabis consumers and employees want to spend
7 Loyalty Program Ideas For Your Dispensary
Loyalty Programs: A Strategy for Success and Customer Retention With the cannabis industry growing more competitive all the time, it’s more important than ever for you to stand out from the crowd. Innovative branding and inventory are only two elements of a successful cannabis business. Does your dispensary have a loyalty program? If so, when
Increasing Dispensary Ecommerce Sales with an AI Budtender
Streamline Your Dispensary Ecommerce and Loyalty Funnel Cannabis dispensaries are always looking for ways to increase e-commerce sales, and one way to do that is by using a virtual budtender powered by AI. We’re happy to announce that Springbig has recently integrated with Pluggi, a personal AI budtender that simplifies dispensary shopping with relevant product
Who is a Cannabis Dispensary’s Target Market?
As a cannabis dispensary owner, manager, or marketer; understanding and connecting with your target demographic is key to success. Knowing which consumers you should focus on to achieve the best results for your business can be overwhelming if you don’t know where or how to start. This blog post will give you an overview of