Advertising and marketing your cannabis brand can seem hopeless at times, with a multitude of restrictions and many popular traditional marketing channels off-limits to cannabis brands and dispensaries, how are you supposed to advertise your business and create brand awareness? Even social media platforms like Instagram, Facebook, and Twitter all have strict policies banning cannabis
In recent years, there has been an explosion in cannabis brands that address an array of consumer demographics and needs. While the proliferation of brands reflects positive advancements in the legalization movement, it has created a more competitive cannabis brand advertising environment for consumer brands. Two key pain points cannabis brands are now experiencing include