Nevada Cannabis Retailers Improve Sales Performanc...
As cannabis retailers navigate the new consumer landscape brought on by the ongoing pandemic, many have leaned into their base of existing loyal customers to drive sales and thrive in this challenging time. But what
PAX Doubles Sales at Leading Dispensary Through Br...
As the cannabis market becomes more diversified and competitive, many established brands are seeking out more effective ways to engage new and returning customers in this new retail landscape. Although consumers have come to embrace
How to Advertise Cannabis Products
Digital Marketing for Cannabis brands Building a digital marketing strategy for cannabis businesses can be confusing and frustrating. As opposed to other industries, many avenues of advertisement do not allow cannabis advertising. What makes advertising as a cannabis company even
How One California Cannabis Brand Was Able to Gene...
Existing state and federal regulations have made cannabis advertising and marketing unnecessarily cumbersome for consumer-facing cannabis companies. While mainstream brands are free to directly market their products to potential customers, cannabis companies are still barred
Dispensary Text Marketing Guidelines to Consider D...
Companies spanning every industry are either feeling the impact of the rapidly evolving global health crisis or adjusting their business models accordingly. Fortunately, cannabis retailers have been categorized as essential businesses by several states and
How dispensary text message marketing can boost yo...
At the risk of stating the obvious- the main purpose of marketing your dispensary is to have an increase in customer awareness and therefore a boost in sales. Other things, like connecting to the community,
Shaping Dispensary Marketing Plans Around the Most...
Dispensaries often plan retail events and promotions around national cannabis holidays like 4/20 and ‘Danksgiving’ to boost sales around known periods of high foot traffic and profitability. But how can dispensaries maintain a steady stream
Engage Medical Marijuana Customers With an SMS Mar...
Ding. Your phone alerts you to a text message. You see that your pharmacy has sent you a text letting you know that it might be time to refill your prescription. You reply with a
4 Medical Marijuana Dispensary Marketing Ideas
MMJ Marketing Isn’t the Same As Recreational Ding. Your phone alerts you to a text message. You see that your pharmacy has sent you a text letting you know that it might be time to
Creating a Dispensary Marketing Strategy Around Co...
As is the case in many other industries, cannabis retailers often use loyalty programs to attract and retain customers. If your dispensary marketing strategy has such a program in place, there are various ways to
